Why is it so important for staff to be happy in order to have satisfied customers?
Richard Branson famously said, “If you look after your staff, they’ll look after your customers” it seems fairly straight forward, yet so many companies fail to live by this mantra.
What are we left with? Staff who feel undervalued, unappreciated and moody are essentially the number one reason why clients don’t return or worst- leave that dreaded customer review on social media for the whole world to see!
We’ve all been there, and witnessed first handedly how impactful customer service can be.
This is particularly true within the hospitality industry. In this field, customer service is the main focus, whether getting pampered at a spa, feeling at home in a hotel or being looked after by a waitress. It really is all about the staff and how they handle themselves and the customer.
Here I have suggested 3 easy ways to value your staff and in return, your clients will feel valued and satisfied too.
1. MAKE THEM FEEL GOOD IN TRENDY UNIFORMS
We all know that when we look good, we feel good. So when companies force their staff to wear ugly (or worst- embarrassing) clothing to work it is no surprise that the negative energy soars within the establishment and ultimately, customers will always sense this.
Millennials can be fussy and difficult, but if you know what triggers them, they are also quite simple. Dress them in a trendy uniform that fits well and makes them feel proud. You will see the difference in energy levels and customer reviews…instantly.
2. HELP THEM GROW
Train them to be their very best. To the point where they are much more valuable after they joined your team, than when they first arrived. Many companies worry about employees gaining the knowledge experience needed to nail their job, only to leave the following month. But train them well and treat them better- this will guarantee that they stay and become an invaluable asset to your team for years to come.
3. MAKE TIME FOR THEM
Take time out of your day to chat to your staff. Ask them how they are doing, what suggestions they might have for improving their day or even ask about their significant other to show that you are interested in their well being and overall happiness.
If they feel like you actually care about them, they will go above and beyond to help you and that is the most invaluable payback you can receive.